Yahoo Japan scoops up location-based mobile ad firm Cirius
August 15, 2010 | Dean Takahashi
Yahoo Japan has acquired location-based mobile ad firm Cirius Technologies. Cirius is based in Tokyo and operates AdLocal, a service that targets consumers with ads. It takes into account the physical location of the users via global positioning system (GPS), cell phone identification, map coordinates and other data.
Cirius has about 30 employees. After the acquisition, Cirius will close its U.S. office in Sunnyvale, Calif. Terms of the deal were not disclosed. Gen Miyazawa, 28, founded Cirius in 2004.
http://deals.venturebeat.com/2010/08/15/yahoo-japan-scoops-up-location-based-mobile-ad-firm-cirius/
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