07/06/2011

Un accueil très favorbale pour la publicitée géo-ciblée sur mobile... en Australie

Three-quarters of Australian mobile phone users indicated they would be open to receiving location-based offers when shopping, a nod to a geo-targeted marketing future. One in three (34%) said they would permanently leave the application switched on. Another 41% of respondents indicated they would opt-in when shopping.

la suite : http://www.dynamicbusiness.com.au/news/mobility-advertising-future-07062011.html

Aucun commentaire:

Enregistrer un commentaire